The following is a press release from the Township of West Orange:
To coincide with the beginning of the 2013-2014 school year, Mayor Robert D. Parisi launched ‘Back-to-School in West Orange,’ an innovative, community-wide social media program offering residents a chance to win an iPad by posting photographs and videos of students and families going back-to-school.
For the entire month of September, community members and residents are encouraged to share their photos and videos via three of the Internet’s most popular social networking sites by tagging the official Facebook, Twitter and Instagram profiles for West Orange (@westorangeinfo) and using the hashtag #back2schoolwo. Participants are encouraged to ‘Like,’ ‘Favorite’ and comment on all photos and videos. Submissions will automatically be entered to win an iPad, courtesy of Weichert Realtors, located in West Orange, NJ.
“As a local business, we live and work in West Orange so we feel it’s important to get involved and support the Township’s efforts to bring the entire community together,” Weichert Sales Manager Justin Wrobel said. “This fun and easy photo contest is a unique way to showcase our family-friendly town.”
The ‘Back-to-School’ campaign is part of a series of social media promotions tailored to cultivate an ongoing conversation with residents and businesses and encourage active participation within the community.
The campaign runs from September 9-30, 2013. The winner of the iPad will be chosen at random and will be announced the week of October 7, 2013.“There’s always a feeling of excitement in the air when school starts,” Parisi said. “We have more than 7,000 students in West Orange and there’s no better way to show off our town than to see the smiling faces of children and their families beginning a new school year as one community.”